Add multi-account OAuth, Obsidian integration, product assets, and test tooling

Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
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2026-04-29 09:52:53 -04:00
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# Hermes MCP - Where to Publish and Promote
## Launch platforms
### Product Hunt
Best for initial visibility and social proof. Time it for a Tuesday to Thursday launch.
### Hacker News - Show HN
Position it as:
Show HN: I built a managed MCP gateway for internal tools
Lead with the technical problem, not the marketing pitch.
### dev.to / Hashnode
Publish a deep technical post about MCP security, permissions, and internal tool access.
## Ongoing promotion channels
### LinkedIn
Primary channel for heads of AI, platform engineers, and CTOs at mid-market and fintech companies.
### X / Twitter
Engage with the MCP and devtools ecosystem.
### Discord and Slack communities
1. Latent Space Discord
2. AI Engineer community
3. Hugging Face Discord
4. relevant fintech and banking Slacks
## Content that converts
1. a demo video showing a real connector setup in under 10 minutes
2. a case study showing an internal copilot with audit logs
3. a technical blog post on MCP security and governance
## Recommended launch sequence
1. Ship the landing page with "Book a pilot" CTA
2. Write and post the Show HN post
3. Post on LinkedIn the same week with a shorter pitch
4. Schedule Product Hunt 2 to 3 weeks later once you have pilot social proof

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# Hermes MCP Productization and Monetization
## Positioning
What you are selling:
Secure MCP gateway for company tools.
Not an SDK. Not a framework.
Help teams expose internal APIs, databases, and workflows to AI agents with:
1. authentication
2. tool permissions
3. audit logs
4. observability
5. managed hosting
## First product
Build one paid product first:
### MCP Gateway
A hosted service where a customer can:
1. connect one internal system
2. expose a safe MCP endpoint
3. control which tools are visible
4. track every tool call
5. revoke access instantly
## First customer
Sell to one of these first:
1. AI startups that need internal tool access fast
2. mid-size companies building internal copilots
3. fintech or regulated teams that need logs and permissions
Best first wedge: internal support and operations copilots.
## Packaging
### Free
For hobby and evaluation.
Includes:
1. 1 workspace
2. 2 connectors
3. limited monthly tool calls
4. community support
### Team
Price: $199 to $499 per month
Includes:
1. 10 connectors
2. role based permissions
3. audit logs
4. retries and rate limits
5. email support
### Business
Price: $1,500 to $3,000 per month
Includes:
1. SSO
2. private networking
3. longer log retention
4. alerts
5. SLA
6. advanced observability
### Enterprise
Price: $20k to $100k+ per year
Includes:
1. VPC or on prem deployment
2. compliance features
3. dedicated support
4. custom connectors
5. architecture review
## Revenue model
Use subscription + implementation + usage.
### Subscription
Recurring monthly or annual revenue for access to the platform.
### Setup fee
Charge $3k to $15k for initial deployment, connector setup, and policy configuration.
### Usage
Meter one of these:
1. tool calls
2. active connectors
3. active environments
4. audit log retention
## What to build in v1
### Must have
1. API key and OAuth auth
2. tool allowlist and denylist
3. request logging
4. connector for REST APIs
5. connector for Postgres
6. basic admin UI
7. tenant isolation
### Nice later
1. connector marketplace
2. workflow builder
3. prompt management
4. model routing
5. agent orchestration
## How to sell it
Pitch:
> Connect your internal tools to AI agents safely in a day, with full control and auditability.
The buyer cares about risk, speed, and control.
## 30-day monetization plan
### Week 1
Create:
1. landing page
2. demo video
3. one clear use case
### Week 2
Build:
1. hosted MCP endpoint
2. auth
3. tool filtering
4. logs
### Week 3
Outbound to:
1. founders building AI products
2. devtools teams
3. heads of AI or platform engineering
Offer a paid pilot.
Price: $5k setup + $500 to $2k per month
### Week 4
Close 1 to 3 pilots and learn:
1. what connector they want first
2. what security feature blocks the sale
3. what outcome they pay for
## Homepage copy
### Headline
Secure MCP infrastructure for enterprise AI
### Subheadline
Expose internal tools to agents with authentication, permissions, audit logs, and observability built in.
### CTA
Book a pilot
## Recommended path
Start with:
Managed MCP Gateway for internal tools